heidi rew
voice actor
404-403-5674
Heidi@heidirew.com
  • Home
  • Voiceover
    • Voiceover
    • Commercials
    • Narration
    • Radio Imaging
    • Ivr / Ai Automated Prompts
    • AI/Synthetic Voice
    • Promo
  • On-Camera
  • About
  • Podcast
  • Voiceover Training
  • Blog
  • Contact

Acting & Hosting

Heartwarming Publix Commercial

February 23, 2023 by Heidi Rew

Be honest. How many times have you teared up a little from a heartwarming Publix commercial?

They have a way of just getting you.

Publix logo

At the end of 2022, I was booked in one such Publix commercial. Actually, this one was more of an “AWE” or an inspirational poster personified.

I’m just the “Mom” in the commercial. The story really centers around a Dad and his son. They are throwing the football outside and the son gets frustrated he’s not doing well. His Dad reminds him it’s okay, it’s just a game.

Fast-forward to Dad, Mom, their son and a bunch of friends over at the house to watch football. They of course have an impressive food and drink spread thanks to Publix.

While watching the game, Dad starts getting really frustrated. His son reminds him that it’s just a game…and it’s really about the food anyway. Well, he didn’t say the last part.

https://youtu.be/Gamu5YS8kEQ?si=fpCYgogPot2aOoHa

 

The agency that produced this spot was Trade School. Really enjoyed working with everyone from the agency as well as the other actors. Christian was the son and he was so cute. It was far too tempting to grab a finger full of icing from the cupcakes between takes.

There was one disappointing part of this shoot. They wanted to get a shot of “Mom” adding mustard to the brats. Have you ever felt the pressure of being filmed while trying to “draw” on perfect mustard squiggles?? I didn’t take one breath through the whole shot. I knew that if I messed up, it’d take awhile to reset because the food stylist would have to wipe off the mustard, possibly bring in another bun and restage everything.

In the words of my toddler-age Goddaughter, “I did it!”

Here’s the picture of those exact squiggles.

Heartwarming Publix food

I also had to eat one of those chips loaded with cheese dip. That is hard to do without cheese dribbling down your face.

Thanks so much to the great creatives at Trade School for creating such a wonderful spot, for People Store (my agent), for Brian Beegle Casting and for Publix for being one of our favorite grocery stores!

HEIDI REW social media info

Filed Under: Acting & Hosting Tagged With: commercial, publix

She Hulk: Ex-Wife of Mr Immortal

October 6, 2022 by Heidi Rew

I can’t believe I’m writing this but I was recently in She Hulk! Ex-wife of Mr Immortal, technically, ex-wife #1 or Amy. It was an amazing experience. Now that it’s out, I can breath again. For awhile, I didn’t want to believe it was real because 1| in case my part was cut or I ended up just a voiceover and 2| being a part of the Marvel Universe (very small part) seems like a lofty dream. I tend to keep my expectations low in the world of acting and voiceover. It helps me to not get too excited. The more excited you get, the more disappointing it is if it doesn’t work out the way you thought. But now that it’s out, I can share with you in this blog post. Plus, share my experience on set. ;p

Kagan McLeod Artwork for She Hulk | Episode 6 Just Jen | Mr Immortal and his ex-wife Amy (Heidi Rew) giving 20 seconds of eye contact

ART BY: Kagan McLeod

AUDITIONING FOR EX-WIFE #1 in SHE HULK

When I auditioned, I didn’t know it was for She Hulk. They asked us to improv, which I love. I remember thinking, “That was just so fun.” When they pinned me for the role, I was kind of shocked but still didn’t bet on getting it. When I did, was a little overwhelmed that it was a Marvel show.

Heidi Rew as ex-wife #1 Amy to Mr Immortal in She Hulk

SHOOT DAY

They shot the episode at Trilith in Peachtree City. It was still in the middle of Covid, so we had to stay in our trailer outside of shooting.

Many years ago, I was on a Tyler Perry production. I was sitting in the makeup chair just waiting so I was on my phone. I heard a conversation next to me with a familiar voice. It was Tyler Perry. He finished up his coversation then walked out. I hated that I missed an opportunity to say hello because of my phone. Since then, I’ve kept my phone in the trailer. This way I can be present.

Next time, I may at least bring a book. There was a lot of waiting on the actual set. But it also allowed me to witness Renee Elise Goldsberry receive a call that she was nominated for an Emmy (for Hamilton). She had tears in her eyes and it was so special being there for that.

Ginger Gonzaga is incredible at improv. Her brain works so fast! It was amazing to witness.

David Pasquesi was kind and quiet.

The rest of the spouses were lovely to work with!

Anu Valia was the director for my scenes and was wonderful. Great director. Very collaborative and had some very creative ideas. Some of those ideas didn’t make the scene but it was fun to watch her create.

Here’s scene 1 of She Hulk, Episode 6 “Just Jen”

https://youtu.be/Z8JYopTj6fQ?si=IJEYLRUO2wHBPUfj

 

LESSONS LEARNED

One of the most valuable aspects of booking a job is what you’re able to learn on set. At least, that’s what I believe.

Here are some lessons I learned that day:

1| Come to Contribute

If I book something, I come to set with the mindset of “just don’t screw this up.” Do your part to the best of your ability, don’t get in anyone’s way, don’t talk too much and speak when spoken to.

The main characters came to the rehearsal with ideas for their characters – WHERE their character would stand, HOW they would stand, actions to make the scene more interesting, etc.

Watching all they contributed made me rethink my mindset. I should come to set and my auditions with ideas of how I can contribute even more to the story and scene. More than likely, the chance to share those ideas would never happen BUT wouldn’t it make me a better actor if I at least started thinking that way? And at the end of the day, that’s my goal – to be a better actor, to contribute in a positive way that helps the story, the crew and the viewer.

2| It’s Confirmed: Leave the Phone

It’s hard when everyone else is on their phone. There aren’t many important conversations are had when others are on their phone but it allows you to take in everything from that day. Sets are filled with tons of people doing tons of different jobs. The visuals from that entire day are cemented in my brain and I’m grateful for the boredom.

3| Don’t Dwell on Mistakes

A cameraman had me move slightly during one part. He kept telling me I was off on timing by a second or two. I really thought I was doing it right but couldn’t get that out of my mind. What went through my mind was, “Come on Heidi. You know timing and how to hit marks. How are you off on this?” I started thinking, “They’re probably just gonna cut my whole part because of this.”

My part didn’t get cut. It didn’t have any impact on the scene. Mistakes are going to happen. Learning from them moves us forward, dwelling on them keeps us in place.

This is such a small part, I feel a little strange handing out these thank yous like I won some award but also…no career victory (big or small) happens just because of one person (I believe anyways).

Thank You: Get Taped taping service, People Store (talent agency), Paris Feldstein Casting, my incredibly supportive husband Mike and the rest of the She Hulk crew.

And…scene 2 of Episode #6 “Just Jen”

 

HEIDI REW social media info

Filed Under: Acting & Hosting Tagged With: marvel, tv show

HOME DEPOT HOST JOB

February 26, 2021 by Heidi Rew

The start of 2021 was great because I booked a Home Depot host job through the People Store (my on-camera agent). Being an on-camera host/actor for over a decade in Atlanta, I’ve never booked a Home Depot job (on-camera wise) until now. Despite living across the street from Home Depot’s headquarters, spending SO much money at our local Home Depot and doing DIY/Home projects with my previous blog, Parties for Pennies, I just assumed that maybe I didn’t look the part for Home Depot.

Home Depot Host

For this particular job I’m not portraying a Home Depot customer but a Home Depot sales host. In the videos, I talk about an upcoming sales event (called the Power Train event) that Home Depot associates need to be aware of and help customers navigate.

The production company I worked with is called Chaselight. They do commercials, industrials and documentaries. They also were the production company that did HGTV’s House Hunters Atlanta.

Of course all productions are so different due to Covid. Even though we filmed in Home Depot’s studio, our Home Depot contacts observed virtually via Zoom. You can see their beautiful faces in the photo below in addition to the actual background that went in post production. I am supposed to look like I’m in a Home Depot store.

Home Depot Set

The shoot went really well. In fact, after the first shoot in January, they booked me for a second in February. It’s always a joy to work with a company that you personally love and frequent. And shoutout to all the amazing Home Depot associates at the Cumberland Pkwy/Vinings Home Depot! They’re always so incredibly helpful.

To see my hosting reel and more companies I’ve worked with, click here.

Thanks so much Chaselight, Home Depot and People Store!

P.S. Getting to wear the orange apron was pretty cool, if I say so. 

 

HEIDI REW social media info

Filed Under: Acting & Hosting Tagged With: hosting

LIVE ANNOUNCER for VIRTUAL CONFERENCE

November 4, 2020 by Heidi Rew

One of the major industries affected by COVID is the live event industry. But thanks to technology…live events can still take place. And Atlanta North Studios has the technology to do just that! Which is why Todd Duncan, who hosts Sales Mastery, flew from California to Atlanta to take his conference virtual.

live announcer02live announcer

Innovation with Live VO

This is where I come in. Todd and the Sales Mastery team needed a live VO announcer to help tease upcoming sessions, shoutout brand sponsors, encourage participation and give other important details. The live VO announcements also gave a transition time between special guests and interviews.

live-announcer-04They reached out for my avails. I honestly was a little shocked and wanted them to listen to my demos first to make sure they wanted my voice. I don’t have that attention-grabbing, announcer-type voice. Because this wasn’t going to be in a large crowded room but a screen in people’s homes/offices, it made more sense to have a voice that could connect rather than project.

Getting the Job Done

The most challenging part of the live announcing is that there can be no mistakes. In the words of Eminem, “You only get one shot.” But it went great. Selfishly, I learned so much from Todd Duncan, his guest speakers John Maxwell, James Clear, Joel Manby and other great leaders. Todd Duncan himself is so inspiring. I shared his story on my Encourage Minute podcast. There was also a plumber named Roger Wakefield whose success on YouTube has been incredible. Love the way he thought outside the box! If you want to hear Todd or Roger’s story on my podcast, click HERE. They’re episodes 40 and 41.

live-announcer-05

The team at Atlanta North Studios created this little booth just for me, so I felt very at home.

If you or your company are planning a virtual conference and need a live announcer, someone who can connect with the person on the other side of the screen and make it more personal, I’d love to help. Even if you’re not in Atlanta, I could do it from my booth.
Super thankful to Todd, his team and Atlanta North Studios for letting me part of such a cool event!

wholeheartedly img

Filed Under: Acting & Hosting, Voiceover Tagged With: acting, actress, atlanta, atlanta north studio, booking, event, female voiceover, home studio, live, virtual, virtual conference, VO, voiceover

Being On-Set During COVID

October 1, 2020 by Heidi Rew

Things are starting to pick up with on-camera work and in August, I had my first audition and booking during COVID. Then in September, I was the live VO announcer for a virtual conference. Here’s what it was like being on-set during COVID…

My first experience was with the agency Ferebee and Momentive. Ferebee is in Greenville, South Carolina and to say I was excited just to get out of town was an understatement. I stayed in a hotel that felt like a ghost town. The sweet woman at the front desk said she was doing the job of several people because they were short staffed. I ended up sending her flowers afterwards because she was so wonderful and through our conversation knew that COVID had taken a toll on her spirit. Hope she ended up getting them.

On-Set Sanitation:

Since the Ferebee staff are working remotely, they set up a small set in their office. This allowed them to control the sanitation, people in and out and social distance. There were only 3 Ferebee people present, plus a makeup artist, Latia Curtis along with myself and another actor (Brian LaFontaine). Latia was awesome! Not only was she a great makeup artist but she took all the necessary precautions. She had a mask plus a face shield on and was on top of sanitizing every single thing she touched.

Changing “Normal”:

Brian and I were hosts for a Momentive informational video presentation. Normally, as is the case with many companies, they typically have a yearly company conference. Because of COVID, they’ve had to change to more virtual and digital means of communication.

Overall, it was a wonderful shoot and I felt very safe and SO grateful to just see people and get out of town. I did lose my sunglasses somewhere along the way, so I stopped by the gas station on the way home for a cheap pair. Didn’t think about the fact I had no scissors and couldn’t for the life of me get off the sunglass tag, so I rode the whole way back with a sunglass tag hanging over my nose. I apologized to the woman in the Starbucks drive-thru and she said, “I wish that was the weirdest thing I’ve seen today.”

Change Brings Innovation:

My second experience being “outside my booth and home” was for a Virtual Live VO announce job. It was such a cool experience to be a part of something so innovative. I’ll share more about that next month!

I do hope things begin to start feeling more “normal” soon but it’s also been so cool to see how (yes…I’m about to throw the dreaded word out…) companies have pivoted during this global pandemic. Despite the weird things that have happened this year and the hard stuff, I’m grateful to still be able to work and to see how people are so resilient and creative.

Filed Under: Acting & Hosting, Travel, Voiceover

RADIO IMAGING DEMO

September 1, 2020 by Heidi Rew

I was on air in radio for 8 years, plus additional weekend and fill-in work for 2 years after I went full-time into voiceover and acting. Never in a million years did I think I’d do radio imaging but I just wrapped up recording my radio imaging demo.

The Radio Voice

When I was in radio, you still had the booming, commanding voices doing radio imaging. That was NOT me. I actually kind of stumbled into a radio imaging job. A fellow VO friend said she knew someone that was looking for a female radio imaging voice talent and passed the audition to me. I ended up booking it.

Post Grad Goals

The even funnier part is that it’s for the radio group I first interviewed for after college. I even tried to get a job as a receptionist – anything to get my foot in the door but they never hired me.

That imaging job led me to being the imaging voice for the same radio company’s positive hip hop channel (LF Radio) and the voice for The JR Show on the Joy FM network.

My radio career spanned from J103 in Chattanooga, 104.7 The Fish and B98.5 in Atlanta. I was on air and did traffic throughout my time there. Oh…AND worked in marketing in Chattanooga. In radio, you wear a lot of different hats.

My whole goal out of college was to be a morning show host. When I left radio in 2012, I was crushed. I didn’t really want to leave radio but a lot of different things led to that decision. A part of me felt like a failure for not reaching my goal and I felt directionless. I started on the path of being a full-time voice talent and actor but that was (is) such an uncertain industry.

Best of Both Worlds

Fast forward to 2020 and I’m SO grateful for that change in direction. Not to mention, I’m still able to get a little taste of radio with radio imaging.

I worked with Eric Romanowski on coaching and prepping for the radio imaging demo. He’s wonderful! Very knowledgeable and I learned a lot.

Here’s the finished product…

https://youtu.be/Sk82WA4m0X4

 

I’m definitely not the commanding, booming female radio imaging voice but Eric helped me find my voice as the relatable, friendly, sexy, smooth, joyful, millennial, real, fun and sassy female radio imaging voice.

To hear more of the genres of voiceover I can do, CLICK HERE.

And what a great reminder that sometimes a redirection can bring you right back to your first love.

Heidi Rew

Filed Under: Acting & Hosting, Advertising, Voiceover Tagged With: acting, demo, female voiceover, radio, radio imaging, radio imaging demo, voiceover, voiceover demo

  • Go to page 1
  • Go to page 2
  • Go to Next Page »

Primary Sidebar

Recent Posts

  • Voiceover Atlanta Conference
  • Taylor Swift Audiobook
  • Gossip Girl Voice Sound-a-Like

Categories

  • Acting & Hosting (8)
  • Advertising (4)
  • Atlanta Voiceover Studio (3)
  • Decorating (2)
  • Food & Drink (1)
  • Giving Back (2)
  • Party Planning & Entertaining (1)
  • Travel (2)
  • Voiceover (20)

Tags

2020 acting actress Ad Ad agency Ads advertising atlanta north studio audiobook booking Christmas Commercial commercial diversity edible arrangements event female voiceover friendly gossip girl Holiday Ads Holiday Campaigns Holiday Commercial Holiday Commercials home office home studio hosting interior design italy kristen bell live marvel narrator peppy political ad promo publix taylor swift tips travel tv show virtual virtual conference VO voiceover voiceover booth voiceover studio

Archives

  • March 2025
  • December 2024
  • September 2024
  • October 2023
  • February 2023
  • October 2022
  • June 2022
  • May 2021
  • April 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • May 2020
  • July 2019
  • November 2018
  • October 2018
  • April 2018
  • March 2018

Demos

Commercial
https://www.heidirew.com/wp-content/uploads/2023/11/Heidi-Rew-Commercial.mp3

Narration
https://www.heidirew.com/wp-content/uploads/2023/11/Heidi-Rew-Narration.mp3

Radio Imaging
https://www.heidirew.com/wp-content/uploads/2023/11/Heidi-Rew-Radio-Imaging.mp3

AI Voice
https://www.heidirew.com/wp-content/uploads/2023/11/Heidi-Rew-AI-Voice.mp3

Promo
https://www.heidirew.com/wp-content/uploads/2023/11/Heidi-Rew-Promo.mp3

hey! let’s talk

“Like an old friend”

This field is for validation purposes and should be left unchanged.
Heidi Rew Voice Actor Photo

representation

Agent: Jeffrey Umberger
jumberger@acmtalent.com     +1 (404) 372-1680

Agent: Sam Roberts
sam@inbothears.com     +1 (503) 892-8833

Agent: Kalah Spaude
Kalah@LoriLins.com    +1 (414) 282-3500

Agent: Stephen Black
StephenBlack@talentgroup.com    +1 (412) 471-8011

Agent: Loren Tarquinio
lorentarquinio@gmail.com    +1 (323) 810-3622

Agent: Will Curtis
Will@HoughtonTalent.com    +1 (404) 603-9454

Agent: Eileen Schellhorn
eileen@ddonyc.com    +1 (212) 379-6314

©2023 Heidi Rew // Voice Over Site by Voice Actor Websites

  • Home
  • Voiceover
    • Voiceover
    • Commercials
    • Narration
    • Radio Imaging
    • Ivr / Ai Automated Prompts
    • AI/Synthetic Voice
    • Promo
  • On-Camera
  • About
  • Podcast
  • Voiceover Training
  • Blog
  • Contact